What is the REEL Earth Day Challenge?

The REEL Earth Day Challenge encourages local film crews, productions, sponsors and other industry stakeholders to annually raise funds to be donated to the Metro Vancouver Regional Parks Foundation, a registered charity supporting Metro Vancouver Regional Parks.

This is a chance for B.C. film productions, who have consistently filmed in the regional parks over the years, to give back to those parks.

Industry sponsors can also contribute to the top teams’ daily challenge totals, and the production that raises the most funds overall is recognized as the winner!

Since 2021, the event has raised over $373,000 to build biodiverse, inclusive park spaces, and a more sustainable world.


The challenge is presented by Creative BC’s Reel Green™ program and industry partners, Metro Vancouver Regional Parks Foundation and Earth Day Canada.


When is the REEL Earth Day Challenge?

The REEL Earth Day Challenge takes place annually in the days leading up to Earth Day (April 22nd). Download our 2022 report to learn more about the inaugural REDC and the impact of the funds we raised together.

100% of the money raised goes directly to work that protects and preserves regional parks, where many of B.C. productions have filmed over the years.

If you’d like to be one of the team challengers for the 2023 REEL Earth Day Challenge, send us an email and tell us a bit about your team. Join your fellow film industry professionals in some friendly competition, and give back to the parks you film in while you do it. Good luck!

If you would like to become a sponsor for this challenge and support Metro Vancouver’s Regional Parks, please reach out to us. There are different tiers of sponsorship to choose from, and we are happy help you find a donation method that works best for you. Secure your spot now!

Quarterly Reports